PRLA Spring 2017

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Spring 2017 • PENNSYLVANIA RESTAURANT & LODGING matters • 17
Hourly workers are more inclined to
pursue higher education than you might
have realized
While younger workers naturally have less education than older hourly
workers, when we took a look at those ages 30 or older, we found that
45 percent have some post-secondary education. And 15 percent of
them have a Bachelor’s degree or more.
That’s important to remember when you’re thinking about the jobs
you’re trying to fill. If you’re looking for more advanced skillsets, be sure
to call that out in your job description, so those who are well-qualified
understand that there are higher-level or specialized positions available
in your organization. Just as hourly employers may assume that most
job seekers are entry level, these highly-educated job seekers may
avoid your jobs for the same reason.
Rank Restaurant Retail
1 Cashier Cashier
2 Crew Member Sales Associate
3 Cook Team Member
4 Team Member Associate
5 Manager Customer Service Representative
6 Server Sales
7 Shift Manager Stocker
8 Crew Trainer Team Lead
9 Assistant Manager Specialist
10 Crew Customer Service Associate
Hourly workers take jobs with more
common job titles
After analyzing millions of LinkedIn members’ who work in
hourly jobs, we were able to find the most common job titles
that hourly workers hold in the retail and restaurant industries.
Cashier is the most popular job title in both the restaurant
and retail industries, and Team Member appears in both lists.
As to be expected, retail has more sales-related roles while
restaurants have more food-related roles. In both cases, it’s
clear that interpersonal skills are a critical factor in finding
hourly jobs as many of the roles are customer-facing or
managerial.
The key takeaway for job posters is that the majority of hourly
workers in these fields likely have this title because it’s what
they searched for when they were applying for the role. While
“Sandwich Artist” or “Coffee Ninja” may sound more enticing,
“Line Cook” is more widely searched, giving you many more
eyes on your job post. You can use the job description to give
the posting more flair and delve into what the role entails.
Methodology
We analyzed Snagajob’s job application activity to its top 142
employers over the past three years. This was comprised of
120 million+ applications by 20 million+ hourly workers. For
age and education, we analyzed the total Snagajob database.
(Note: education results exclude the 2% of applicants with
unknown education.) We then examined the millions of
LinkedIn profiles with common hourly job titles to learn more
about hourly workers.
The results represent the world seen through the lens of
Snagajob and LinkedIn data. As such, it is influenced by how
LinkedIn members choose to use the site, which can vary
based on professional, social, and regional culture, as well as
overall site availability and accessibility. These variances were
not accounted for in the analysis.
Want to learn more about how Snagajob can help you find and hire
great people? Visit to check out our
built-in sourcing, applicant tracking, and paperless onboarding tools. Snagajob | LinkedIn
HOURLY WORKERS’ EDUCATION
Nearly half of hourly workers over 30 have higher education.
3% Master’s/PhD
12% Bachelor’s
14% Associate’s
16% Certificate
55% High School
HIGHER EDUCATION