Summer 2018

1 Summer 2018 Executive Corner 2 Shining A Light on More Great Things to Come Member News 4 2018 HCAOA Annual Leadership Conference 6 HCAOA Caregiver of the Year Award Nomination Process Now Open! 7 Chapter News Feature Articles 8 Winning in our Hyper-Competitive Market 10 Navigating Third Party Credentialing Systems Public Policy 12 Preparing for the 2018 Elections BOARD OF DIRECTORS Peter Ross, President Senior Helpers Julianne Roth, Secretary Companions for Living Michael Juceam, Treasurer Right at Home—Sarasota Gale Bohling, Legislative Chair ResCare HomeCare Matt Boever, Member At-Large Home Instead Senior Care Emma Dickison, Member At-Large Home Helpers Chani Feldman, Member At-Large Maxim Health Thomas Gilday, Member At-Large BrightStar Care Carl McManus, Member At-Large Comfort Keepers Martin Miller, Member At-Large Coastal Home Care Bob Roth, Member At-Large Cypress HomeCare Solutions Julie Smith, Member At-Large Homewatch Caregivers International Dave Totaro, Member At-Large BAYADA Home Health Care Jeff Wiberg, Member At-Large Family Home Care HCAOA STAFF Phil Bongiorno, Executive Director Andrea Liford-Martinez, Manager, Meetings & Education Nataly Schwartz, Manager, Chapter Services Kayla Dottery, Coordinator, Marketing and Communications ADVERTISING & DESIGN LLM Publications 800-647-1511 www.llmpubs.com Design & Layout Spencer Seastrom Sales Representative Matthew Smith 503-445-2223 matthew@llmpubs.com CONTACT INFORMATION Home Care Association of America 444 N. Capitol Street NW, Suite 397 Washington, DC 20001 Phone: 800-22-HCAOA Email: info@hcaoa.org Website: www.hcaoa.org Mission, Vision, Purpose & Guiding Principles The Home Care Association of America (HCAOA) is the nation’s first association for providers of private duty home care. HCAOA was founded on the principle that quality private duty home care has one model of care and that model is to employ, train, monitor and supervise caregivers, create a plan of care for the client and work toward a safe and secure environment for the person at home. HCAOA Mission - The Home Care Association of America enhances the strength and professionalism of private duty home care providers through education and best practices. HCAOAVision - Leading the industry that cares for people at home through advocacy and education. HCAOA Purpose - To provide leadership, representation and education for the advancement of non-medical private duty home care and provide a strong unified voice to speak to the issues of concern within the private duty home care industry. HCAOA Guiding Principles - Associations that have guiding principles use them to help determine how the association will conduct its business, assist in determining policy and positions, and in providing direction. While the mission and vision of the Home Care Association of America are the main tools for determining strategy and direction, these guiding principles complement that mission and vision. We believe that people should be able to age safely in place at home to the extent possible according to their desires and permitted by their resources. We will champion measures at both the federal and state levels that promote home care quality and affordability. Appropriateness of care and client protection is best provided in an employee based model.