PRLA Restaurant & Lodging Matters Summer 2021

Pennsylvania Restaurant & Lodging Matters is published quarterly by the Pennsylvania Restaurant & Lodging Association, 100 State Street, Harrisburg, PA 17101, tel 800-345-5353, and is a benefit of membership in the association. Articles do not necessarily reflect the view or position of the Pennsylvania Restaurant & Lodging Association. Editorial coverage or permission to advertise does not constitute endorsement of the company covered or of an advertiser’s products or services, nor does Pennsylvania Restaurant & Lodging Matters make any claims or guarantees as to the accuracy or validity of the advertiser’s offer. ©2021 All rights reserved. No part of this publication may be reproduced in print or electronically without the express written permission of the Pennsylvania Restaurant & Lodging Association. PRLA 2021 OFFICERS CHAIRMAN Bill Covaleski Victory Brewing Company—Brandywine Chapter VICE CHAIRMAN Tom Neely Penn State Hospitality Services—Keystone Chapter TREASURER Cynthia Smith Hoss's Steak & Sea House/Marzoni's Brick Oven & Brewing— Keystone Chapter IMMEDIATE PAST CHAIRMAN Jim Fris PJW Restaurant Group—Brandywine Chapter PRLA STAFF PRESIDENT & CEO John Longstreet | jlongstreet@prla.org OPERATIONS MANAGER Eric Adams | eadams@prla.org DIRECTOR OF OPERATIONS & STRATEGY—PHILADELPHIA Ben Fileccia | ben@prla.org DIRECTOR OF MEMBER SERVICES Christine Preuss | cpreuss@prla.org DIRECTOR OF FINANCE & HUMAN RESOURCES Diane Sherwood, CPA | dsherwood@prla.org VICE PRESIDENT OF GOVERNMENT AFFAIRS Melissa Bova | mbova@prla.org DIRECTOR OF GOVERNMENT AFFAIRS Zak Pyzik | zpyzik@prla.org DIRECTOR OF EDUCATION Hope Sterner | hsterner@prla.org DIRECTOR OF EVENTS & ENGAGEMENT Heidi Howard, CMP | hhoward@prla.org DIRECTOR OF COMMUNICATIONS Stephanie Otterson | sotterson@prla.org COMMUNICATIONS SPECIALIST Kendra Hepler | khepler@prla.org ACCOUNTING MANAGER Paula Judd | pjudd@prla.org PROFESSIONAL SERVICES PROVIDED BY GENERAL COUNSEL Shumaker Williams, P.C. Keith Clark GOVERNMENT AFFAIRS Frank DiCicco Associates, Philadelphia Andrew Zalenski ACCOUNTANT & INDEPENDENT AUDITORS Brown, Schultz, Sheridan & Fritz John Bonawitz, CPA INVESTMENT ADVISORS Conrad Siegel Tara Mashack-Behney Pennsylvania Restaurant & Lodging Matters is a publication of the PENNSYLVANIA RESTAURANT & LODGING ASSOCIATION 100 State Street, Harrisburg, PA 17101 800-345-5353 | www.prla.org | info@prla.org For Advertising Information: Grandt Mansfield Senior Account Executive 503-445-2226 | grandt@llmpubs.com Creative Design LLM Publications Stephanie Pendell, Designer stephanie@llmpubs.com INSIDE THIS ISSUE 4 Industry Outlook 6 Chairman’s Message 9 7 Ways to Deal with the Labor Shortage in 2021 14 How to Address Today’s Severe Restaurant Staffing Challenge 16 Maximize Your Membership 19 Level Up 20 Legislative Corner 24 New Members p 9