OTA Dispatch Issue 3, 2021

33 www.ortrucking.org Issue 3 | 2021 two of the tails that will be wagging our industry in the near future. Will the technology eventually get there? Probably, or something even better will come along. That’s the beauty of innovation. Laser disc vs. DVD. Electric vs. hydrogen fuel cell. If free from undue pressure from outside influences, only time will tell which one wins out and which inventions will meet trucking’s actual needs. Technology Trucking Can Get Behind Safety and efficiency are two concepts that drive trucking technology, and they often go hand in hand—as do OTA Carrier and Allied members. OTA allied partners cover a full range of services and products that are both necessary and useful to carrier members. In recent years this has meant the addition of more and more technology-driven partners. For those who have attended OTA annual events including the Annual Convention, Safety Conference or TMC Fair, you’ve had the chance to explore the latest developments and learn more about the benefits. Like a lot of things, there isn’t a one size fits all solution when it comes to technology and OTA is lucky to have a variety of companies that represent different types of technology. So, what are some of the hottest tech trends in trucking right now? Above are some of the companies who recently brought their latest and greatest to the OTA Annual Convention’s exhibition. Curious to learn more? Make a connection through OTA! MCCLEOD SOFTWARE Transportation management and trucking software solutions, including trucking dispatch operations management, freight brokerage management, fleet management, document imaging, workflow, EDI, and business process automation solutions. mcleodsoftware.com EROAD Electronic Logging Devices (ELDs) and solutions for fleet tracking, fleet telematics and fleet maintenance, to driver safety, ELD compliance and IFTA reporting. www.eroad.com