39 THE NAFCU JOURNAL SEPTEMBER–OCTOBER 2022 The memo finishes on a solid note. Again, he reminds them that the work they do helps people all over the world. He frames these challenges as an opportunity that they can overcome together. You’ll notice that throughout, he uses the words “we” and “us” to underscore that this will be a team effort. Through this note, Pichai has delivered a Master Class and how to prepare your business for the inevitable difficulties that lie ahead. He demonstrates vision “I believe that the mission of credit unions is no less important than that of Google. You have a massive impact on the financial well-being of your members. The work you do touches every part of your community. Now, more than ever, it is critical that every leader in your organization be a living example of what you need the rest of your team to do to successfully navigate the rough seas ahead.” and determination balanced by empathy and optimism. He lets people know what to expect without mincing words while expressing his complete faith in their ability to move the organization forward. I believe that the mission of credit unions is no less important than that of Google. You have a massive impact on the financial well-being of your members. The work you do touches every part of your community. Now, more than ever, it is critical that every leader in your organization be a living example of what you need the rest of your team to do to successfully navigate the rough seas ahead. John Spence is widely recognized as one of the top business and leadership experts in the world. He has been working in the credit union industry for more than 20 years and serves as one of the lead instructors for NAFCU’s Management and Leadership Institute. To find out more about John, go to www.johnspence.com.
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