18 CALIFORNIA LODGING NEWS www.calodging.com CONFERENCE The Trends + Insights Hotel Conference, held at The Waterfront Beach Resort in Huntington Beach, brought together hotel professionals and industry experts for a full day of thought-provoking sessions and networking. During the lunch general session, attendees heard from Jon Bortz, Chairman and CEO of Pebblebrook Hotel Trust. Other topics discussed throughout the event included 2025 hotel performance projections, asset management strategies, and critical insights into security and loss prevention, with an exclusive presentation from Bradley Schoenleben of the Orange County District Attorney’s office on the key role hotels play in combatting human trafficking. The day concluded with a vibrant networking reception overlooking the Pacific Ocean. Stay tuned for details on next year’s Trends + Insights! CHLA’S TRENDS + INSIGHTS CONFERENCE A SUCCESS IN HUNTINGTON BEACH 1 2 3
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