INNSPIRE 2024 The panel session on Strategies for Working with Social Media Influencers was popular and included Kelly Chamberlin, Chamberlin PR; Amber Crofts, Content Creator, Bay Area Moms; Sara Beth Ashbaugh, Director, Brand, Communications & Marketing, Woodside Hospitality Group; and moderated by Aaron Danzig, Manager, Digital & Social Media Marketing, San Francisco Travel. Strategies for Revamping the Design of Your Inn was moderated by Ranee Ruble-Dotts, Founder/Creative Director, Paper Moon Creative and included a distinguished panel: Jim Roberts, Owner, The Madrones and The Brambles; Kimberly Walker, Owner, Nomada, Hotel Group; Lila Boyce, Interior Design Lead, Anacapa Architecture; and Jennifer Wojtkiewicz, Owner/Principal, Designer, Indigo Coast Design. continues www.calodging.com March + April 2024 21
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