Check out photos from the event! INNSPIRE 2024 INNSPIRE CONFERENCE & MARKETPLACE 2024 The annual InnSpire Conference & Marketplace took center stage at the InterContinental® Mark Hopkins® in San Francisco in late January. The event commenced with Sunday’s highly anticipated 20-minute roundtables, where attendees moved between tables to engage with subject matter experts on a variety of topics from marketing to operations, revenue generation, and more. The day concluded with a delightful opening reception. Monday was filled with networking and educational sessions covering topics like GA4, strategies for disaster preparedness, and revamping the design of your inn. The marketplace was bustling with an array of vendors showcasing the industry’s latest products and services. Attendees gathered for an evening reception at the Top of the Mark enjoying breathtaking panoramic views of San Francisco before exploring the city’s world-class dining scene. Tuesday featured additional essential educational sessions on pioneering sustainability at your property, working with social media influencers, and mastering DIY projects. The grand finale was a general session with Darren Ross, CEO of Service Freak Hospitality and operator of Magic Castle Hotel. Ross shared invaluable tips for elevating the guest experience and boosting repeat business. A heartfelt thanks to everyone who made this year’s conference a success. We have more amazing ideas in store for next year, and we look forward to seeing you there! www.calodging.com March + April 2024 19
RkJQdWJsaXNoZXIy Nzc3ODM=