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Association editors for national associations routinely face the challenge of covering issues that may vary widely from state to state and region to region. Ensuring that articles don’t focus solely on one region and ignore the different issues faced in other areas requires careful planning to include issues, sources, and advice that recognizes the breadth of the membership. The challenge...

Although lobbying legislators and providing congressional staff members the information they need to make informed decisions about legislation that can affect the industry represented by the association is important, remember that most members want to know “How does it affect me?” In a survey of association members and staff in 2020, 53% of members said that industry information is important...