HCAOA The Voice Winter 2020

18 HCAOA The Voice MEMBER NEWS THE NEWEST BENEFIT FOR 2021 Home Care Association of America (HCAOA) members is Agency Momentum, an expertly-curated series of hour-long, monthly webinars covering the four key pillars of agency management: ✓ Recruitment and Retention ✓ Leadership and Management ✓ Growth Opportunities ✓ Improving Quality “Many agency owners, including those who own independent agencies, spend the majority of their time working in their business rather than on their business. Having a standing time each month to work on the business—along with the benefit of HCAOA’s expertise and network to help focus on individual aspects of the business is a highly valuable resource,” said Vicki Hoak, HCAOA Executive Director. The series kicks off this month with a special, 90-minute discussion on business planning for 2021 and best practices for setting your agency’s one-year plan, as well as your 10-year vision, and determine what you need to do in Q1 to kick 2021 off on a growth path. Each session will be led by an industry expert. “We are excited to be able to offer this Agency Momentum webinar series, especially with the ever-changing travel and training environment. As we built out the session schedule, we took great care to make sure we were selecting topics and speakers who can help have a direct and immediate impact on our members and would give practical advice on growing their business and improving the quality of care. We hope by creating a consistent time each month for home care agency owners to commit to their business that we could inspire greater action,” Hoak said. NEW MEMBER BENE F I T HCAOA Launches Agency Momentum Program Visit www.hcaoa.org to register for Agency Momentum monthly webinars in the first quarter of 2021. December 2020 2021 Business Planning January 2021 Leverage Scheduling & Route Optimization Algorithms February 2021 A Caregiver Perspective & Latest Trends March 2021 Online Review Strategy: More Than Just Good Luck