HCAOA Preview Program 2020

Rediscover the Magic of Home Care 2020 HCAOA Annual Leadership Conference 12 Breakout Sessions Keeping Our Caregivers at the Core Brett Ringold, Vice President A Long Term Companion Most successful home care agencies understand that every day, we are serving two clients: those clients whom we provide care for, and our caregivers. Conviction in this principle has only intensified in times of COVID-19, even for organizations that were late to catch on. Early this year, home care agency offices across the country began to resemble mini-Amazon fulfillment centers. From gloves, masks, and face shields, to thank you cards, and tokens of appreciation for our hero clients (caregivers). And while tokens of appreciation are certainly appreciated, communication and engagement in these times are vital. Town hall meetings on Zoom are wonderful, but our caregivers also need one-on-one calls from a friendly, familiar voice. And a simple, sincere text, ‘thank you for being our hero.’ So much has changed this year, everything has moved very fast. Let’s all remember to keep our caregivers at the core. Labor Trends: The Future of Recruitment & Retention Brandi Kurtyka, CEO myCNAjobs The economy changed nearly overnight with unemployment shifting from an all- time high to a Great Depression low. During a time when most people were told to stay home, the need for home care based services is expected to surge. Join Brandi Kurtyka, CEO, of myCNAjobs for a look at the latest caregiver recruitment and retention trends. Explore what rules have changed, what’s stayed the same, and how to attract and retain the best workers to build a truly differentiated experience to grow your agency. Breakout S RECRUITMENT AND RETENTION TRACK

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