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CH LA Lodging News Winter 2015 2016

4 M essage from the Chair 7 C H&LA Honored for Excellence in Events and Fundraising 8 T ailoring Your Hotel Amenities to Your Customers 10 2 016 Minimum Wage Increase 12 Marketing of Your Hotel Amenities on Search Engines 14 W omen in Lodging 15 Promoting Continuing Education at CH&LA 414 29th Street Sacramento, CA 95816 916-444-5780 www.calodging.com EXECUTIVE COMMITTEE CHAIR tom Klein The Fairmont San Francisco VICE CHAIR richard Hill Sheraton Grand Sacramento IMMEDIATE PAST CHAIR terri Haack Terranea Resort SECRETARY/TREASURER elvin Lai Ocean Park Inn GOVERNMENT & LEGAL RELATIONS CHAIR René Boskoff Monterey Marriott Hotel AUDIT & INVESTMENT COMMITTEE CHAIR Laurenne Douglas Pacific Plaza Hotels 2015 BOARD OF DIRECTORS Matt Adams Manchester Grand Hyatt San Diego Bhupen Amin Lotus Hotels & Investments Rick Anderson Casa Tropicana, a Beachfront Inn ed Bear AutoClerk, Inc. René Boskoff Monterey Marriott Hotel Laurenne Douglas Pacific Plaza Hotels, Inc. Mike Getto, CHA The Hills Hotel Paul Gibbs Crowne Plaza LAX terri Haack Terranea Resort Jon Handlery, CHA Handlery Hotels, Inc. richard Hill Sheraton Grand Sacramento Hotel tom Klein The Fairmont San Francisco elvin Lai Ocean Park Inn Mark LeBlanc The Rim Corporation Hee Won Lim Pacific Palms Resort Robert Mayer, Jr. The Robert Mayer Corporation Peggy Mosley Groveland Hotel, Inc. Michael Pace Clift Hotel Bijal Patel Coast Redwood Hospitality & Management Bimal Patel, CHA Concept Hotels Pragna Patel-Mueller Samata Management, Inc. Tom Patton, CHA Ramada Limited Candace Savage, MHS USA Today No. California/ Hawaii Region Pat Seminario Newport Beach/ Irvine/Bayview/Costa Mesa Marriott Hotels John Spear Hotel Drisco Marcy tanner Disney’s Paradise Pier Hotel Jeffrey Thurrell Fisher & Phillips, LLP Wes Tyler, CHA Chancellor Hotel On Union Square Scott VandenBerg Hyatt Regency Sacramento ADVERTISING & DESIGN LLM Publications 503-445-2220 |  800-647-1511 www.AssociationPublications.com Design & Layout Juliette Miratsky Sales Representative Dan Hartzog danh@llm.com Copyright © 20 16. All Rights Reserved 17 72200 17 C H&LA's 2015 Annual Meeting & Stars of the Industry Awards 20 Hotelier Profile: Tom Patton 24 Upcoming Events & Webinars 26 C H&LA Marketplace California LODGING LODGING ASSOCIATION CALIFORNIA HOTEL & MAGAZINE OF THE THE OFFICIAL LODGING NEWS Winter 2016 OUR MISSION WINTER 2016 | CONTENTS The The View View Looks BRIGHT for for the Industry CH&LA LA 2016 2016 Chair TOM TOM KLEIN Regional Regional Vice Vice President President & General General Manager Fairmont Fairmont San San Francisco Photo by Jenn Wheaton, California Hotel & Lodging Association ON THE COVER Mr. Thomas Klein, Fairmont San Francisco, CH&LA Chair Photo credit: Jenn Wheaton, California Hotel & Lodging Association CH&LA is the indispensable resource for communicating and protecting the rights and interests of the California lodging industry, for providing educational training and cost-saving programs for all segments of the industry, and for supporting strategic alliances to promote the value of California tourism and travel.


CH LA Lodging News Winter 2015 2016
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