SPRinG 2014 California Hotel & Lodging Association 15 There is no clear path to success in dealing with franchisors. The stakes are substantial. Often you will pay well over a million dollars to a franchisor during the term of the license. The technical legal aspects of these agreements are complex—requiring the experience and expertise of attorneys who work in this area. Without professional counsel you cannot evaluate the full risk of the relationship. Even if you determine to assume the risk, you are well advised to do everything you can to optimize the little leverage you have in the relationship. It can make a huge difference, but only if you are proactive, educated and well advised. About the author Mitch Miller is the founder of the Miller Law Group, a full-service hospitality law firm representing hotel owners and management companies throughout the United States, and a past member of the Franchise Law Committee of the California State Bar Association. The Miller Law Group, P.C., is a full-service hospitality law firm representing hotel owners and management companies throughout the United States. Allied Memberships: AHLA, CHLA, CLIA, AAHOA, NABHOOD, ICSC and AAFD. For further information contact Mitch Miller, at mmiller@MillerLG.com or 650-566-2290. Hospitality assignments • Purchase/Sale Transactions and Debt/ Equity Financings • Franchise Agreements—Negotiation and Dispute Resolution • Loan Workouts and Chapter 11 Reorganizations • Management Agreements • Joint Ventures • Development And Construction Agreements • Entity Formation and Asset Protection • ADA Issues • Liquor Licensing • Restaurant/Banquet Leases • IP, Technology And Internet Issues • Wage And Compensation Matters Copyright © Miller Law Group, P.C. 2014. All Rights Reserved.
CHLA Spring 2014
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